This week I sat down with my friend Ignacio āGuliā Moreno, cofounder of Capchase, the fintech that has deployed more than $2B into SaaS startups.Capchase started with a simple idea: founders shouldnāt be stuck with revenue in the future. By turning ARR into upfront cash, they gave SaaS companies speed without selling equity.But the real playbook here isnāt just the product. Itās how Guli and team built trust in a new category, scaled globally, and designed culture as their ultimate GTM weapon:
š The $2B SaaS Playbook | Ignacio āGuliā¦
This week I sat down with my friend Ignacio āGuliā Moreno, cofounder of Capchase, the fintech that has deployed more than $2B into SaaS startups.Capchase started with a simple idea: founders shouldnāt be stuck with revenue in the future. By turning ARR into upfront cash, they gave SaaS companies speed without selling equity.But the real playbook here isnāt just the product. Itās how Guli and team built trust in a new category, scaled globally, and designed culture as their ultimate GTM weapon: