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๐ŸŒŠ Top 10 Market Research Reports
๐ŸŒŠ Capital Flow

๐ŸŒŠ Top 10 Market Research Reports

Where capital flows. How the best build.

Ivan Landabaso's avatar
Ivan Landabaso
Jul 09, 2025
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Startup Riders
Startup Riders
๐ŸŒŠ Top 10 Market Research Reports
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๐Ÿ‘‹ Hey, Iโ€™m Ivan. I write about startups and investingโ€”focusing on where capital flows and the playbooks of the top 1% of founders and investors.

Welcome to a Capital Flow edition of Startup Riders. Todayโ€™s tl;dr:

  • ๐ŸŒŠ Top 10 AI reports you need to read

  • ๐ŸŒŠ This weekโ€™s 10 biggest AI signals

  • ๐ŸŒŠ State of Venture Capital markets

  • ๐ŸŒŠ 120+ YC startups, 6 winning AI bets

  • ๐ŸŒŠ Perplexityโ€™s CBO on the future of sales

  • ๐ŸŒŠ Karpathy on Software 3.0 + the next UX

  • ๐ŸŒŠ Pete (YC) on why AI overlays wonโ€™t win

  • ๐ŸŒŠ A mental model + quote to reflect on

  • ๐ŸŒŠ 10 AI startup ideas


๐ŸŒŠ Top 10 Market Research Reports

  1. ICONIQ โ€“ 2025 State of AI

  2. Gartner โ€“ Agentic AI Reprint

  3. Stripe - Indexing the AI Economy

  4. Coatue โ€“ 2025 EMW Keynote Replay

  5. Box โ€“ State of AI in the Enterprise 2025

  6. IBM โ€“ AI Agents & Assistants Buyerโ€™s Guide

  7. SignalFire โ€“ State of Tech Talent Report 2025

  8. Bond Capital โ€“ Trends in Artificial Intelligence

  9. McKinsey & Company โ€“ Seizing the Agentic AI Advantage

  10. Andreessen Horowitz โ€“ How CIOs Are Buying GenAI in 2025


๐ŸŒŠ Whatโ€™s Happened in AI

360ยบ view on what mattered in AI last week:

  1. ๐—ฆ๐—ฎ๐—บ ๐—”๐—น๐˜๐—บ๐—ฎ๐—ป ๐˜€๐—ฎ๐˜†๐˜€ ๐˜„๐—ฒโ€™๐˜ƒ๐—ฒ ๐—ฐ๐—ฟ๐—ผ๐˜€๐˜€๐—ฒ๐—ฑ ๐˜๐—ต๐—ฒ ๐—”๐—œ ๐—ฒ๐˜ƒ๐—ฒ๐—ป๐˜ ๐—ต๐—ผ๐—ฟ๐—ถ๐˜‡๐—ผ๐—ป

  2. ๐—š๐—ผ๐—ผ๐—ด๐—น๐—ฒ ๐—ฎ๐—ฑ๐—ฑ๐˜€ ๐˜ƒ๐—ผ๐—ถ๐—ฐ๐—ฒ ๐—ฐ๐—ต๐—ฎ๐˜ ๐˜๐—ผ ๐—ฆ๐—ฒ๐—ฎ๐—ฟ๐—ฐ๐—ต ๐—”๐—œ ๐— ๐—ผ๐—ฑ๐—ฒ ๐—ณ๐—ผ๐—ฟ ๐—ฟ๐—ฒ๐—ฎ๐—น-๐˜๐—ถ๐—บ๐—ฒ ๐—ค&๐—”.

  3. ๐— ๐—ถ๐—ฑ๐—ท๐—ผ๐˜‚๐—ฟ๐—ป๐—ฒ๐˜† ๐—น๐—ฎ๐˜‚๐—ป๐—ฐ๐—ต๐—ฒ๐˜€ $10/๐—บ๐—ผ๐—ป๐˜๐—ต ๐˜๐—ฒ๐˜…๐˜-๐˜๐—ผ-๐˜ƒ๐—ถ๐—ฑ๐—ฒ๐—ผ ๐˜๐—ผ๐—ผ๐—น ๐—ณ๐—ผ๐—ฟ ๐—ฐ๐—ผ๐—ป๐˜€๐˜‚๐—บ๐—ฒ๐—ฟ๐˜€.

  4. OpenAI ๐—บ๐—ฎ๐˜† ๐—ฑ๐—ฒ๐—น๐—ฎ๐˜† ๐—š๐—ฃ๐—ง-5 ๐—ฎ๐—ป๐—ฑ ๐—ฟ๐—ฒ๐—ป๐—ฎ๐—บ๐—ฒ ๐˜๐—ต๐—ฒ ๐—ฟ๐—ผ๐—ฎ๐—ฑ๐—บ๐—ฎ๐—ฝ ๐˜๐—ผ ๐—ฎ๐˜ƒ๐—ผ๐—ถ๐—ฑ ๐—ฐ๐—ผ๐—ป๐—ณ๐˜‚๐˜€๐—ถ๐—ผ๐—ป.

  5. Apple ๐—ถ๐˜€ ๐—ฐ๐—ผ๐—ป๐˜€๐—ถ๐—ฑ๐—ฒ๐—ฟ๐—ถ๐—ป๐—ด ๐—ฎ๐—ฐ๐—พ๐˜‚๐—ถ๐—ฟ๐—ถ๐—ป๐—ด Perplexity ๐˜๐—ผ ๐—ฏ๐—ผ๐—ผ๐˜€๐˜ ๐—”๐—œ ๐˜€๐—ฒ๐—ฎ๐—ฟ๐—ฐ๐—ต.

  6. Meta ๐˜๐—ฒ๐—ฎ๐—บ๐˜€ ๐˜‚๐—ฝ ๐˜„๐—ถ๐˜๐—ต Oakley ๐˜๐—ผ ๐—น๐—ฎ๐˜‚๐—ป๐—ฐ๐—ต ๐—”๐—œ ๐˜€๐—บ๐—ฎ๐—ฟ๐˜๐—ด๐—น๐—ฎ๐˜€๐˜€๐—ฒ๐˜€ ๐—ณ๐—ผ๐—ฟ ๐—ฎ๐˜๐—ต๐—น๐—ฒ๐˜๐—ฒ๐˜€.

  7. ๐—•๐—ฎ๐˜€๐—ฒ44, ๐—ฎ ๐—ผ๐—ป๐—ฒ-๐—ฝ๐—ฒ๐—ฟ๐˜€๐—ผ๐—ป ๐—”๐—œ ๐—ฑ๐—ฒ๐˜ƒ ๐˜€๐˜๐—ฎ๐—ฟ๐˜๐˜‚๐—ฝ, ๐˜€๐—ฒ๐—น๐—น๐˜€ ๐˜๐—ผ ๐—ช๐—ถ๐˜… ๐—ณ๐—ผ๐—ฟ $80๐—  ๐—ถ๐—ป 6 ๐—บ๐—ผ๐—ป๐˜๐—ต๐˜€.

  8. ๐— ๐—ฒ๐˜๐—ฎ ๐—ท๐˜‚๐˜€๐˜ ๐—ฏ๐—ผ๐˜‚๐—ด๐—ต๐˜ ๐—ฆ๐—ฐ๐—ฎ๐—น๐—ฒ ๐—ณ๐—ผ๐—ฟ $15๐—•โ€”labelling, evals, and agent stack.

  9. Mistral AI ๐—น๐—ฎ๐˜‚๐—ป๐—ฐ๐—ต๐—ฒ๐˜€ ๐— ๐—ฎ๐—ด๐—ถ๐˜€๐˜๐—ฟ๐—ฎ๐—นโ€”its first multilingual reasoning model.

  10. ElevenLabs ๐—บ๐—ฎ๐—ธ๐—ฒ๐˜€ ๐— ๐—–๐—ฃ ๐—ฝ๐—น๐˜‚๐—ด-๐—ฎ๐—ป๐—ฑ-๐—ฝ๐—น๐—ฎ๐˜†


๐ŸŒŠ State of Venture: Bill Gurley (Ex-Benchmark)

The Gift and The Curse of Staying Private with Bill Gurley - YouTube

What Happened

Bill Gurley dropped a clinic on the state of venture capital on Invest Like The Best.

The Details

  • ๐— ๐—ฒ๐—ด๐—ฎ ๐—ณ๐˜‚๐—ป๐—ฑ๐˜€ ๐—ฏ๐—ฟ๐—ผ๐—ธ๐—ฒ ๐˜๐—ต๐—ฒ ๐˜€๐˜†๐˜€๐˜๐—ฒ๐—บ. VCs used to be $500M early-stage firms. Now theyโ€™re $5B asset managers writing $300M late-stage checks. The game shifted.

  • 1,000+ ๐˜‡๐—ผ๐—บ๐—ฏ๐—ถ๐—ฒ ๐˜‚๐—ป๐—ถ๐—ฐ๐—ผ๐—ฟ๐—ป๐˜€ = ๐—ฑ๐—ฒ๐—ฎ๐—ฑ ๐—ฐ๐—ฎ๐—ฝ๐—ถ๐˜๐—ฎ๐—น. Startups that raised billions with fake growth, no exits, and marks from 2021. Nobody wants to mark them down, not VCs, not LPs, not founders. So they sit there unprofitable, unacquired, and often unscalable.

  • ๐—œ๐—ฃ๐—ข ๐˜„๐—ถ๐—ป๐—ฑ๐—ผ๐˜„ ๐—ถ๐˜€ ๐˜€๐—ต๐˜‚๐˜ (๐—ฒ๐˜ƒ๐—ฒ๐—ป ๐˜„๐—ต๐—ฒ๐—ป ๐—ก๐—”๐—ฆ๐——๐—”๐—ค ๐—ถ๐˜€ ๐˜‚๐—ฝ 30%). Weโ€™ve never seen public markets boom while IPOs are frozen. Why? Private markets got too good. Liquidity rounds replaced going public. Stripe, Databricks, OpenAI and so on, staying private is now a strategy.

  • ๐—Ÿ๐—ฃ๐˜€ ๐—ฎ๐—ฟ๐—ฒ ๐—พ๐˜‚๐—ถ๐—ฒ๐˜๐—น๐˜† ๐—ณ๐—ฟ๐—ฒ๐—ฎ๐—ธ๐—ถ๐—ป๐—ด ๐—ผ๐˜‚๐˜. Yale is selling $6B in private equity. Harvardโ€™s out too.

  • ๐—”๐—œ ๐—ฟ๐—ฒ๐˜€๐—ฒ๐˜ ๐˜๐—ต๐—ฒ ๐—ฐ๐˜†๐—ฐ๐—น๐—ฒ ๐—ฏ๐—ฒ๐—ณ๐—ผ๐—ฟ๐—ฒ ๐—ฎ ๐—ฐ๐—ผ๐—ฟ๐—ฟ๐—ฒ๐—ฐ๐˜๐—ถ๐—ผ๐—ป ๐—ฐ๐—ผ๐˜‚๐—น๐—ฑ ๐—ณ๐—ถ๐—ป๐—ถ๐˜€๐—ต. Everyone was tightening budgets, running lean. Then LLMs hit. Now capital is flooding back in but itโ€™s not discipline, itโ€™s more like FOMO dressed as innovation.

  • ๐—Ÿ๐—ฎ๐˜๐—ฒ-๐˜€๐˜๐—ฎ๐—ด๐—ฒ ๐—ถ๐˜€ ๐—ฏ๐—ฒ๐—ฐ๐—ผ๐—บ๐—ถ๐—ป๐—ด ๐—ฎ ๐—ฟ๐—ถ๐—ด๐—ด๐—ฒ๐—ฑ ๐—ด๐—ฎ๐—บ๐—ฒ. Some funds offer massive private checks + founder liquidity. No IPO required. Feels great now. But public market discipline is gone and founders are surrounded by yes-men.

  • ๐—ง๐—ถ๐—บ๐—ฒ ๐—ถ๐˜€ ๐—ธ๐—ถ๐—น๐—น๐—ถ๐—ป๐—ด ๐—ฟ๐—ฒ๐˜๐˜‚๐—ฟ๐—ป๐˜€. Liquidity used to take 5โ€“7 years. Now it's 10โ€“15. Add dilution + high cost of capital = your $100M exit needs to be $250M just to match old returns.

  • ๐—™๐—ผ๐˜‚๐—ป๐—ฑ๐—ฒ๐—ฟ๐˜€ ๐—ฎ๐—ฟ๐—ฒ ๐—ฏ๐—ฒ๐—ถ๐—ป๐—ด ๐—ณ๐—ผ๐—ฟ๐—ฐ๐—ฒ-๐—ณ๐—ฒ๐—ฑ ๐—บ๐—ผ๐—ป๐—ฒ๐˜†. Elon called it first principles. Gurley calls it a gavage tube. You raise because someone offers. Then youโ€™re trapped in a burn war vs a competitor who took the same deal.

  • ๐—ง๐—ต๐—ฒ ๐—ป๐—ฒ๐˜…๐˜ ๐˜€๐˜๐—ฎ๐—ฟ๐˜๐˜‚๐—ฝ ๐˜„๐—ฎ๐˜ƒ๐—ฒ ๐˜„๐—ผ๐—ปโ€™๐˜ ๐—ฏ๐—ฒ ๐—ฆ๐—ฎ๐—ฎ๐—ฆ. ๐—œ๐˜โ€™๐—น๐—น ๐—ฏ๐—ฒ ๐˜ƒ๐—ฒ๐—ฟ๐˜๐—ถ๐—ฐ๐—ฎ๐—น ๐—”๐—œ. Gurleyโ€™s bullish on use-case-specific AI: legal, coding, support, regulated spaces.

So What?

  • Seed to Series A is the hardest leap right now: We talked about how the number of actual rounds raised in Series A is well below 2021 peaks.

  • Seems like the VC barbell might be real: giants a-la a16z and artisans (small teams, small funds) will survive. Everyone else might get squeezed or suffer.

  • Staying private feels safe but has hidden costs: IPOs forced discipline, revealed truths. Without that pressure, unscalable companies stay alive too long. Liquidity dries up. M&A slows. Time quietly kills returns.

  • LPs are pulling back: Not just because of returns but because capital is locked up for too long, and too many zombie portfolios arenโ€™t getting marked down. That means fewer new funds, and tighter founder <> fund fit.


๐ŸŒŠ 120+ YC startups analysed. 6 winning AI bets

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